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Honesty

+25 Shades

4.7

Rated 4.7 out of 5 stars

4.7 Stars (2,249 Reviews)

MINERALIST® Hydra-Smoothing Lipstick

Moisturizing lipstick that provides full-coverage, smoothing hydration.

Regular price $15.40

Sale price $15.40

Regular price $22.00

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Medium Wheat

+15 Shades

4.6

Rated 4.6 out of 5 stars

4.6 Stars (496 Reviews)

COMPLEXION RESCUE® Brightening Under Eye Concealer SPF 25

Ultra-lightweight under-eye concealer that conceals, brightens, visibly depuffs.

Regular price $19.60

Sale price $19.60

Regular price $28.00

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4.8

Rated 4.8 out of 5 stars

4.8 Stars (240 Reviews)

AGELESS 10% Phyto-Retinol Night Concentrate

A plant-based retinol alternative to reduce fine lines and improve texture.

Regular price $71.00

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Best Seller

Call My Blush

+10 Shades

4.7

Rated 4.7 out of 5 stars

4.7 Stars (241 Reviews)

GEN NUDE® Powder Blush

Builds and blends seamlessly, gives skin a diffused, soft-focus finish.

Regular price $29.00

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Best Seller

Kiss of Mauve

+5 Shades

4.8

Rated 4.8 out of 5 stars

4.8 Stars (380 Reviews)

GEN NUDE® Blonzer® Blush + Bronzer

Blush + bronzer hybrid, gives cheeks a rosiness plus a sun-kissed glow.

Regular price $29.00

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4.5

Rated 4.5 out of 5 stars

4.5 Stars (97 Reviews)

MINERALIST® Ultranatural Eyeshadow Palette

6 richly pigmented, ultra-blendable rosy taupe and cool brown shades.

Regular price $33.00

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4.0

Rated 4.0 out of 5 stars

4.0 Stars (579 Reviews)

PRIME TIME® Original Pore Minimizing Primer

Extends makeup wear, minimizes the look of pores, and blurs imperfections.

Regular price $31.00

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Expressive

+12 Shades

4.6

Rated 4.6 out of 5 stars

4.6 Stars (316 Reviews)

MINERALIST® Lasting Matte Liquid Lipstick

Velvety matte liquid lipstick provides long-lasting, transfer-resistant wear.

Regular price $23.00

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New Original Pure Serum Liquid Foundation is infused with 93% skincare ingredients and Mineral SPF 20 for a naturally radiant finish - clinically proven to improve skin smoothness in 7 days.*\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 data-mce-fragment=\"1\"\u003e\u003cspan\u003eWhat it does:\u003c\/span\u003e\u003c\/h4\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eNew Original Pure Serum Liquid Foundation is first-of-its-kind formula infused with 93% PURE SKINCARE ingredients - giving a true-to-skin radiant finish with medium coverage.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003ePlumping HYALURONIC ACIDS + hydrating GLYCERIN + skin nourishing WHITE WATER LILY flower for SMOOTHER SKIN IN 7 days*.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"ewa-rteLine\"\u003e\n\u003cbr\u003eWhy you'll love it:\u003c\/h4\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eWeightless on the skin, with no white cast, it contains NON-NANO TITANIUM DIOXIDE active to protect skin from damaging UVA, UVB, free-radicals + infrared sunlight with broad-spectrum SPF 20.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cul\u003e\n\u003cli\u003eIdeal for all skin types – even the most sensitive.\u003c\/li\u003e\n\u003cli\u003eNon-comedogenic\u003c\/li\u003e\n\u003cli\u003eVegan\u003c\/li\u003e\n\u003cli\u003eAvailable in 30 inclusive shades.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003ch4\u003eConsumer tested:\u003c\/h4\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cspan\u003eClinically proven to improve skin smoothness in 7 days*\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eImproves skins tone and minimizes pores over time\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eDelivers all-day feather-light, naturally radiant finish\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eProtects against UVA\/UVB rays with broad spectrum mineral SPF 20\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cspan\u003e*Based on a clinical test by an independent lab\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/h4\u003e"}

10 New Shades!

Light Cool 2

+30 Shades

3.9

Rated 3.9 out of 5 stars

3.9 Stars (618 Reviews)

ORIGINAL Pure Serum Radiant Natural Liquid Foundation Mineral SPF 20

Serum foundation improves skin smoothness and protects with SPF 20.

Regular price $44.00

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Available in 40 shades.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 data-mce-fragment=\"1\"\u003e\u003cspan\u003eWhat it does:\u003c\/span\u003e\u003c\/h4\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cspan\u003eBAREPRO® 24HR Wear liquid foundation \u003c\/span\u003e\u003cspan\u003eis a \u003c\/span\u003e\u003cspan\u003eunique formula saturated with skin tone mimicking pigments, oil absorbing minerals, and skin-loving ingredients to provide breathable, undetectable, stay-true coverage. 24HR matte wear** + 24HR comfort*\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cspan\u003eFormulated with brightening \u003c\/span\u003e\u003cspan\u003eupcycled \u003c\/span\u003e\u003cspan\u003ePomegranate Peel Extract and Mineral-based Powders to even skin’s tone in 7 days.*\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cspan\u003eWeightless on the skin, with no white cast,\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eit\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003econtains Zinc Oxide to protect skin from damaging UVA, UVB, free-radicals + infrared sunlight with broad spectrum SPF 20. \u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cspan\u003eNon-comedogenic \u0026amp; Vegan\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003ch4\u003eConsumer tested:\u003c\/h4\u003e\n\u003cdiv style=\"font-size: 0.875rem; display: inline !important;\" class=\"ewa-rteLine\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eClinically shown to even skin tone in 7 days*\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eClinically shown to improve skin’s texture overtime (7 days\/1 week)*\u003c\/li\u003e\n\u003cli\u003eDelivers 24HR full coverage, comfortable matte finish**\u003c\/li\u003e\n\u003cli\u003eSweat, heat, humidity, water, transfer, smudge proof**\u003c\/li\u003e\n\u003cli\u003eProtects against UVA\/UVB rays with broad spectrum mineral SPF 20\u003c\/li\u003e\n\u003cli\u003eIdeal for all skin types - even the most sensitive\u003c\/li\u003e\n\u003cli\u003eFully curbside recyclable glass bottle. Just twist off the pump and rinse out the bottle when empty.\u003c\/li\u003e\n\u003cli\u003e100% FSC certified carton\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003e\u003cspan class=\"ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak\" dir=\"ltr\"\u003e*Based on a clinical test by an independent lab\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e**Based on a consumer test\u003c\/p\u003e"}

Best Seller

Medium 30 Cool

+40 Shades

4.4

Rated 4.4 out of 5 stars

4.4 Stars (742 Reviews)

BAREPRO® 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20

A clean, skin-improving 24HR foundation with full coverage matte finish.

Regular price $44.00

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Best Seller

4.7

Rated 4.7 out of 5 stars

4.7 Stars (281 Reviews)

ORIGINAL MINERAL VEIL® Loose Setting Powder Broad Spectrum SPF 25

Talc-free translucent loose setting powder with SPF 25 that sets makeup.

Regular price $35.00

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Best Seller

4.8

Rated 4.8 out of 5 stars

4.8 Stars (260 Reviews)

Warmth All-Over Face Color Bronzer

Allover face powder to highlight your complexion with a touch of radiance.

Regular price $26.00

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4.3

Rated 4.3 out of 5 stars

4.3 Stars (239 Reviews)

MAXIMIST® Phyto-Fiber Volumizing Mascara

Infused with fortifying ingredients for visibly thicker lashes over time.

Regular price $22.00

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4.6

Rated 4.6 out of 5 stars

4.6 Stars (187 Reviews)

WELL-RESTED® Under Eye Brightener SPF 20

Visibly reduces the look of dark circles and protects with mineral-based SPF 20.

Regular price $27.00

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4.8

Rated 4.8 out of 5 stars

4.8 Stars (323 Reviews)

Pure Plush Gentle Deep Cleansing Foam

Rinse away makeup and impurities. Skin is left feeling revitalized, nourished.

Regular price $25.00

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Get 10% off today and all future orders.","description":null,"options":[{"name":"Delivery every","position":1,"value":"6 months"}],"recurring_deliveries":true,"price_adjustments":[{"order_count":null,"position":1,"value_type":"percentage","value":10}],"checkout_charge":{"value_type":"percentage","value":100}}],"app_id":null}],"content":"\u003ch4\u003eFree of:\u003c\/h4\u003e\n\u003cp\u003eCruelty Free, Vegan, Paraben Free, Gluten Free, Talc Free, Synthetic Fragrance Free, PEG Free, Tree Nut Free, SLS Free\u003c\/p\u003e\n\u003ch4\u003eWhat it is:\u003c\/h4\u003e\n\u003cp\u003eA mineral-based, vegan mascara that dramatically volumizes lashes for fluttery fanned-out fullness, while nourishing and conditioning.\u003c\/p\u003e\n\u003ch4\u003eWhat it does:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eWhipped mousse-like formula weightlessly builds and defines for dramatic volume\u003c\/li\u003e\n\u003cli\u003eKeeps lashes soft with nourishing and conditioning minerals, plus moisturizing ingredients\u003c\/li\u003e\n\u003cli\u003eFluffy tapered brush with over 600 bristles coats each lash from root to tip\u003c\/li\u003e\n\u003cli\u003eIntense, deep black mineral pigments deliver maximum impact\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eConsumer tested:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProvides up to 10X more lash volume*\u003c\/li\u003e\n\u003cli\u003e100% agree it made their lashes look fuller**\u003c\/li\u003e\n\u003cli\u003e100% agree it left their lashes feeling soft and plush**\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cp\u003e*Based on an in-vitro study of 10 coats on bare lashes.\u003c\/p\u003e\n\u003cp\u003e**In a consumer panel study of 29 people.\u003c\/p\u003e\n\u003ch4\u003eWhy you'll love it:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eSmudge-resistant\u003c\/li\u003e\n\u003cli\u003eClump-resistant\u003c\/li\u003e\n\u003cli\u003eFlake-resistant\u003c\/li\u003e\n\u003cli\u003eDermatologist-tested\u003c\/li\u003e\n\u003cli\u003eOphthalmologist-tested\u003c\/li\u003e\n\u003cli\u003eSafe for contact lens wearers\u003c\/li\u003e\n\u003cli\u003eCruelty-free\u003c\/li\u003e\n\u003cli\u003eVegan\u003c\/li\u003e\n\u003cli\u003eClean —formulated without gluten, synthetic fragrance, PEGs and more\u003c\/li\u003e\n\u003cli\u003eAt bareMinerals, we have restricted over 2,500 ingredients, including the 1,400+ banned in the E.U.\u003c\/li\u003e\n\u003c\/ul\u003e"}

4.7

Rated 4.7 out of 5 stars

4.7 Stars (301 Reviews)

LASHTOPIA® Mega Volume Mineral-Based Mascara

Dramatically volumizes lashes for fluttery fanned-out fullness.

Regular price $20.00

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